It's confusing because it looks like it's on a wall at first, but it's actually the floor. Takes noticing the escalator to see it's actually looking down from above. And until you realize it's the floor, the people look like huge fake bugs on the ad or something.
That's kind of a genius ad tho.
Came here to say this.
Not confusing, more like r/designporn
It's confusing because it looks like it's on a wall at first, but it's actually the floor. Takes noticing the escalator to see it's actually looking down from above. And until you realize it's the floor, the people look like huge fake bugs on the ad or something.
Does it?
the first time i saw it I thought it was a wall. so yeah.
Me too. It took a moment to recognise an escalator from above.
Yes.
I think you might be a little slow. I instantly knew this was a floor.
Wow you’re truly a god
This is so much better than that billboard that actually used glue to catch hundreds of harmless outdoor insects just to promote a bug spray.
Good edit for the nitpickers: less bug-harmful marketing, love to see it.
It's not eco friendly marketing. That's a lot of plastic and a lot of paint.
Oh fcol, compared to an outdoor billboard covered in glue, yes it is.
There's always gotta be one. 🙄
This is top tier advertising right here
More like bottom tier advertising, am I right?
Is that the floor?
Yep.
That’s clever
The floor is flea
People are flea
This is amazing advertisement and creative as hell
Thats so good
Genius
Yeah I thought it was big bugs.
Looks like a piece of chicken. Even though it says dog, I had to look at it for like 30 seconds.
https://preview.redd.it/730km28cyn5g1.jpeg?width=447&format=pjpg&auto=webp&s=b73840ad67ce9ba8f4032f519d7ff8a02b63f4c4
Dog, fried chicken, dog, fried chicken,
dog, fried chicken, dog, fried chicken,
fried chicken, dog, fried chicken, dog,
fried chicken, dog, fried chicken, dog.
I feel like I just typed in a new variant of the Chicken programming language (yes, it exists).
Geez they didn't really make it difficult huh? Same pattern twice and then SURPRISE!! IT CHANGES!!
What kind of radioactive chicken do you have that looks like this
It’s what happens when you live in Chernobyl I guess
Not confusing at all…
Those look flys not people. It fits the ad
I think the main confusing perspective is that it looks like a wall at first, but it's actually the floor.
It looks exactly like what it is - a clever floor ad.
I thought it was a cookie