How does one find a job around here?
I've been working as the marketing manager and sole marketing person for a small business. My specific job description is to make and post content, and manage ad campaigns. But given the nature of the small business, I also operate as the IT guy, web developer, graphics designer, admin for the backend of every aspect of our tech stack, and pretty much lead on any other technical or creative thing that needs done.
I enjoy what I do, and I like all the hats I wear. However, I have some fears about the future of the company and how some changes in the internal structure are going to negatively impact my role. The whole Indeed and Zip Recruiter approach to finding another job has proven pretty fruitless in the past. There was a period almost a year ago where I hit some serious discontentment and I found myself searching for another job in marketing. I submitted countless applications online, got some interviews, but nothing every came of it. I'm not just looking for marketing now, but I don't have a lot of confidence in the typical job listing sites. Any advice on how to find a good fit?
Knowing someone seems to be the best way to get a job in Utah.
That’s the best way to land a job anywhere, really.
Nepotism is out of control in Utah. I’ve never needed to “know” anyone to get a job. One’s resume should speak for itself.
It’s easier to vet personalities through known contacts. Most would rather work with someone who is satisfactory and decent to be around than someone who is well qualified and unpleasant to work with.
This happens in almost every profession in every location. Utah tends to have close social relationships.
Connections are underrated by too many. Life is way easier when you got good ones.
Jobs should go to the most qualified individual - not the person with connections. DEI was never the problem.
This is a tough question! I was laid off in February and just recently accepted a new job. I don’t work in marketing, but here’s my advice:
First of all, always keep in mind that the job market is atrocious right now. Every job is ridiculously competitive. At the same time, employers are learning to deal with AI resumes and bots applications so they’re getting hundreds or applications per job. It’s an overall nightmare.
The traditional advice is to network network network. That some large proportion of jobs aren’t ever advertised. I see the value of networking but don’t necessarily believe that jobs aren’t advertised. I did not find my job through networking though Lord knows I tried. I had a list of target companies I wanted to work for and kept my eyes on jobs that were a good fit. I had a very specific kind of job I was looking for and a very targeted resume. I think that you dilute the effectiveness of your job search by applying to anything and that that approach is ultimately unhelpful. I applied to about 4 jobs per week on average - mostly because unemployment required it.
Apply in the first 24 hours after the job goes up. Don’t waste your time applying to anything that’s been open for 3+ days. I stopped revising my resume for every job and had just one solid version that I used to apply immediately. I only wrote cover letters if they were required and used an LLM to write the first draft (NEVER EVER just copy paste an LLMs output.)
After you’ve applied try to find someone to connect with on LinkedIn. You will likely never hear back, but it’s the effort that counts.
Finally, check out the book Never Search Alone and join a job search council through their website. The early steps in the process of figuring out what you want and where you fit are invaluable.
Good luck and keep at it. It’s brutal out there.
My kids are in the same boat. I would love to hear some feedback from fellow Utah residents.
I know that the market is tough right now, but I've gotten about four remote role offered through LinkedIn applications since the end of 2022 and one networked. In my experience, the out-of-state roles pay better. I sent out a lot resumes to get those. I found most my jobs through cold applying.
Marketing is fucked my friend. You’re probably going to have to retrain in a new field.
I’m starting a new journey in a new field soon (going back to school), after being laid off from my marketing job and previously making six-figures. Couldn’t find a job paying 1/3rd my old salary, unfortunately.
What makes you say that?
He couldn’t find a job to pay him more than 40k?
We found a marketing major for sure.
Usps is usually understaffed. The work kind of sucks but they are always hiring and the pay is decent.